Celia Vine Marketing is a marketing communications firm that delivers real value to companies looking to manage and measure marketing as a strategic function towards transformation and growth. We not only possess a passion for marketing innovation, but we are able to demonstrate a profound sense of agility in the marketing services we provide.
We understand that the workload of a typical marketing department is ever-changing given the nature of new product announcements, tradeshow events, market shifts, the economy, just to name a few. Founding Celia Vine came as a direct result of the understanding - that the only constant in marketing is CHANGE.
BUILDING THE FOUNDATION:
Understanding a clients' business model and market is essential which is why our approach entails building a solid relationship foundation with our clients first. This enables us to serve as a natural extension of any marketing department or as the marketing department to a company in need of one.
The approach is a personal yet simple one - Get to know our client, their market, and the goals they are trying to achieve to build and manage strategic marketing programs and solutions that deliver results!
What We've Achieved
The Celia Vine firm brings to bear diverse talent and passion that are not only refreshing, but innovative and genuine! The founder and president, Deanna Kennedy, is building the business based on her 16 years of marketing communications experience. To highlight a few of the Celia Vine team's achievements:
- Implemented content marketing strategy that quadrupled a client's web visitors over previous year and increased their social audience by 40%
- Successfully led a corporate brand transformation in congruence with the company's growth efforts
- Launched targeted advertising campaign that created a dozen lead opportunities and increased brand awareness
- Built tradeshow marketing programs two years in a row that doubled PR coverage and overall corporate visibility for the company while simultaneously reducing tradeshow costs 80%
Our location is one of the many things that inspires us; while technology enables us to stay connected and productive anytime, anywhere, anyhow with our clients both near and far.
Deanna holds a degree in marketing and business management from Westfield State University. She possesses over 16 years of marketing experience and previously was the Director of Marketing for VCI Solutions, a Springfield, Ma.-based media sales and traffic system provider. There she developed core relationships with media publications and their editors in the industry. In 2010 she moved to Vermont and founded Celia Vine Marketing.